Proudly Veteran Owned and Operated
Welcome to Subtle Art Soap Co. LLC!
We are a husband and wife, Veteran owned and operated, small business located in upstate NY.
Our artisan bath soaps, shaving and bath products are crafted with the finest ingredients, ensuring each one delivers a luxurious experience for the skin. We prioritize quality by sourcing natural oils and nourishing butters that cleanse, condition and hydrate without harsh chemicals or detergents. Each formulation is thoughtfully created, balancing nature and science to provide gentle yet effective skin nourishing results. Our dedication to meticulous craftsmanship means that each small batch is produced by hand, allowing us to maintain the integrity and character of our products.
Experience the difference that comes with using artisan soaps made with care and intention.
We also offer a selection of Wet Shaving supplies, at competitive prices, from well known brands such as Parker Safety Razors, Fine Accoutrements, Dovo Solingen, Merkur, Rockwell Razors, and many more.
** Find us every Saturday, May through December, from 9am to 1pm at the Delmar Farmers Market**
Featured Products
New Releases
Leaves lean in to listen, a soft rustling threading the trunks. The wind slips through the woods like a cautious voice, low and intimate, tracing the ridges of bark and the pale undersides of leaves. Branches answer in slow cadences; needles and leaflets trade small, frequent secrets.
Shadows shift with each passing breath, light folding and unfolding across the ground. The scent of soft woods, warm earth, a hint of resin and the faint sweetness of rustling flowers. Occasionally a sharper note cuts through: a twig snapping, a far-off bird startled into sound, a small animal scurrying through the leaves. Then the hush again, the wind pulling its words taut and soft, as if it prefers to tell its stories half-heard.
Standing there, you feel the current brush your skin, a gentle insistence that everything is moving, changing, listening. The sound is never the same twice—sometimes a hush, sometimes a chorus—but always intimate, like the forest is speaking just to itself, and you’ve been allowed to overhear.
Scent notes: Royal Hawaiian Sandalwood, Vetiver, Amber, Vanilla Essence, White Musk
Our new V4B (Vegan Four Butter) soap base produces the same luxurious, super slick, ultra creamy, “yogurt like” lather you’ve come to expect from our shave soaps. The addition of Shorea butter, and aloe brings a new level of protection and skin conditioning to your shave. Marshmallow Root soothes redness and irritation, relieves inflammation, and helps retain moisture.
Our shave soaps are hand poured. Each jar contains approx. 4 oz.
Ingredients: Stearic Acid, Distilled Water (Aqua), RSPO Palm Oil (Elaeis Guineensis Oil), Potassium Hydroxide, Kokum Butter (Garcinia Indica Seed Butter), Mango Butter (Mangifera Indica Seed Butter), Sodium Hydroxide, Essential/Fragrance Oil (parfum), Shea Butter (Butyrospermum Parkii Fruit Butter), Shorea Butter (Shorea Stenoptera Seed Butter), Vegetable Glycerin, Kaolin Clay, Coconut Oil (Cocos Nucifera Oil), Sodium Lactate, Aloe Vera (Aloe Barbadensis), Marshmallow Root (Althaea Officinalis)
Leaves lean in to listen, a soft rustling threading the trunks. The wind slips through the woods like a cautious voice, low and intimate, tracing the ridges of bark and the pale undersides of leaves. Branches answer in slow cadences; needles and leaflets trade small, frequent secrets.
Shadows shift with each passing breath, light folding and unfolding across the ground. The scent of soft woods, warm earth, a hint of resin and the faint sweetness of rustling flowers. Occasionally a sharper note cuts through: a twig snapping, a far-off bird startled into sound, a small animal scurrying through the leaves. Then the hush again, the wind pulling its words taut and soft, as if it prefers to tell its stories half-heard.
Standing there, you feel the current brush your skin, a gentle insistence that everything is moving, changing, listening. The sound is never the same twice—sometimes a hush, sometimes a chorus—but always intimate, like the forest is speaking just to itself, and you’ve been allowed to overhear.
Scent notes: Royal Hawaiian Sandalwood, Vetiver, Amber, Vanilla Essence, White Musk
Our aftershave splashes contain skin soothing witch hazel and skin nourishing grape seed and vitamin E oils.
Shake well before using.
**Please note, our aftershaves contain alcohol and can only be shipped within CONUS.
Ingredients: Witch Hazel (Hamamelis Virginiana), Alcohol (Denat.), Essential/Fragrance Oil (Parfum), Grapeseed Oil (Vitis Vinifera Seed Oil), Vitamin E Oil (Tocopherol)
For external use only. If irritation occurs, discontinue use immediately.
Keep out of reach of children.
A low, crystalline wind swept the ridge, carrying the pale scent of crushed winter herbs and the faint metallic tang of frost. From the blue-white glare of the glaciers sheathed in moonlight, the Ice Dragon’s lair can be seen. Inside, the dragon lay at rest. Its body not leathery like dragons of the south, but latticed, translucent, and rimed in spires of hoarfrost that chimed in the cold air with each breath. Each scale was a shard of glacial ice, impossibly clear and edged with silver. Muscles of pale blue and pearl flexed beneath the crystalline armor; when he moved, the light caught, fracturing into a hundred cold shards that danced over the snow.
Legends called the Ice Dragon guardian and omen both. To shepherds he was mercy: a presence that tamed storms, smoothing blizzards into manageable drifts, sealing crevasses with crystalline seams. To those who sought his hoard he was a judgment: treasures frozen into the glacier — jeweled with permafrost and kept beneath the weight of ancient winters — were guarded not by malice but by an indifferent, elegant calculus. Pillagers found themselves turned to statues of snow, their hands and tools encased in a tribute of ice that the dragon released only when he deemed their repentance true.
Those who encountered the dragon learned a subtle language of gestures. A tilt of the head suggested truce; a sweep of the tail presaged a sudden whiteout. Children told stories of the dragon laying a single, perfect snowflake upon the forehead of newborns, a blessing that lent them steadiness and an affinity for cold. Hunters carved tiny icons of the dragon’s likeness and left them at the mouths of frozen caves; his absence from the skies was a warning of imbalance, his presence a slow correction.
Scent Notes: Bergamot, Verbena, Mint, Coriander, Cedar, Amber
** Contains Menthol **
**Menthol is known to create a cooling sensation on the skin. Those with very sensitive skin should use caution as menthol may cause irritation.
**If irritation occurs, discontinue use immediately.
Our new V4B (Vegan Four Butter) soap base produces the same luxurious, super slick, ultra creamy, “yogurt like” lather you’ve come to expect from our shave soaps. The addition of Shorea butter, and aloe brings a new level of protection and skin conditioning to your shave. Marshmallow Root soothes redness and irritation, relieves inflammation, and helps retain moisture.
Our shave soaps are hand poured. Each jar contains approx. 4 oz.
Ingredients: Stearic Acid, Distilled Water (Aqua), RSPO Palm Oil (Elaeis Guineensis Oil), Potassium Hydroxide, Kokum Butter (Garcinia Indica Seed Butter), Menthol, Mango Butter (Mangifera Indica Seed Butter), Sodium Hydroxide, Essential/Fragrance Oil (parfum), Shea Butter (Butyrospermum Parkii Fruit Butter), Shorea Butter (Shorea Stenoptera Seed Butter), Vegetable Glycerin, Kaolin Clay, Coconut Oil (Cocos Nucifera Oil), Sodium Lactate, Aloe Vera (Aloe Barbadensis), Marshmallow Root (Althaea Officinalis)
A low, crystalline wind swept the ridge, carrying the pale scent of crushed winter herbs and the faint metallic tang of frost. From the blue-white glare of the glaciers sheathed in moonlight, the Ice Dragon’s lair can be seen. Inside, the dragon lay at rest. Its body not leathery like dragons of the south, but latticed, translucent, and rimed in spires of hoarfrost that chimed in the cold air with each breath. Each scale was a shard of glacial ice, impossibly clear and edged with silver. Muscles of pale blue and pearl flexed beneath the crystalline armor; when he moved, the light caught, fracturing into a hundred cold shards that danced over the snow.
Legends called the Ice Dragon guardian and omen both. To shepherds he was mercy: a presence that tamed storms, smoothing blizzards into manageable drifts, sealing crevasses with crystalline seams. To those who sought his hoard he was a judgment: treasures frozen into the glacier — jeweled with permafrost and kept beneath the weight of ancient winters — were guarded not by malice but by an indifferent, elegant calculus. Pillagers found themselves turned to statues of snow, their hands and tools encased in a tribute of ice that the dragon released only when he deemed their repentance true.
Those who encountered the dragon learned a subtle language of gestures. A tilt of the head suggested truce; a sweep of the tail presaged a sudden whiteout. Children told stories of the dragon laying a single, perfect snowflake upon the forehead of newborns, a blessing that lent them steadiness and an affinity for cold. Hunters carved tiny icons of the dragon’s likeness and left them at the mouths of frozen caves; his absence from the skies was a warning of imbalance, his presence a slow correction.
Scent Notes: Bergamot, Verbena, Mint, Coriander, Cedar, Amber
** Contains Menthol **
**Menthol is known to create a cooling sensation on the skin. Those with very sensitive skin should use caution as menthol may cause irritation.
**If irritation occurs, discontinue use immediately.
Our aftershave splashes contain skin soothing witch hazel and skin nourishing grape seed and vitamin E oils.
Shake well before using.
**Please note, our aftershaves contain alcohol and can only be shipped within CONUS.
Ingredients: Witch Hazel (Hamamelis Virginiana), Alcohol (Denat.), Essential/Fragrance Oil (Parfum), Grapeseed Oil (Vitis Vinifera Seed Oil), Vitamin E Oil (Tocopherol)
For external use only. If irritation occurs, discontinue use immediately.
Keep out of reach of children.
Artisan Bath Soaps
We carry a large selection of Artfully Crafted bath soaps. Made in small batches, and with quality ingredients.
Artisan Shave Soaps
Check out our selection of Small Batch , Artisan Shave Soaps. Crafted to provide a smooth, comfortable shave.
Wet Shaving Supplies
Are you looking for wet shaving products? Check out our selection of razors, blades, brushes, stands, and more. We carry everything for the beginner and experienced wet shaver.
Aftershaves
Check out our selection of Small Batch , Artisan Aftershaves.
Crafted to provide a soothing post-shave experience.
Beard Care & Pre-Shave Products
Our most popular fragrances available in thoughtfully crafted EDT’s and EDP’s
Fragrances
Bath Accessories
Need bath accessories? Check out our selection of hand crocheted, 100% cotton washcloths. We also carry a large selection of Soap Lift products for you to choose from.
Deals
Enjoy discounts on discontinued and overstocked products!
**Additional discounts do not apply to items in our Deals section**